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Duck Dynasty is Flying High


Duck Dynasty, A&E’s unscripted series which follows the Robertson family who operate a duck call business on the Louisiana bayou, premiered its second season last night.

The Robertson’s, who look more like a ZZ Top cover band than savvy entrepreneurs, still enjoy a simple life in their rural Louisiana home – and that’s the appeal of this quirky show.

The antics and visuals are entertaining, but it’s what comes out of the mouths of the Robertson’s that is truly unique. Here’s a sample:

“The ideal meal would be a flaming hot donut and wild honey, all over it….. man that’s good!!!”

“I’m not into pie making, I’m into pie eating.”

“I don’t know any redneck that aint into fun.Thats their middle name. Red-fun-neck.”

Duck Dynasty is actually the anti-Dynasty. The first Dynasty was a prime-time soap that revolved around the Carringtons, a wealthy (and fictional) oil family living in Denver.

There’s little that’s fictional about the Robertson’s. The A&E production crew has figured out the Robertson’s create enough content in their daily lives so there’s little need to do anything but turn on the cameras and get out of the way. Perhaps that is at the core of Duck Dynasty’s appeal – there’s no way anyone in Hollywood could make up this redneck stuff up.

The series rounded out its first season in late May with 2.6 million total viewers and 1.5 million in the coveted 18-49 demographic, making it the top-rated cable show on that night. What’s more, it saw its viewership balloon by more than 50 percent in key demos during the course of its first season. A&E expects that trend to continue with the 26 new half hour episodes its planned for this season.

There’s very little hunting and gunfire on the show so even if you’re not into hunting you’ll likely find yourself chuckling at the family’s approach to life – ducks, family and faith.

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